Fill in Order Details

  • Submit paper details for free using our simple order form

Make Payment Securely

  • Add funds to your account. There are no upfront payments. The writer will only be paid once you have approved your paper

Writing Process

  • The best qualified expert writer is assigned to work on your order
  • Your paper is written to standard and delivered as per your instructions

Download your paper

  • Download the completed paper from your online account or your email
  • You can request a plagiarism and quality report along with your paper

The Marvel Way Restoring a Blue Ocean Case Study

Marvel’s history depicts one of the greatest turnarounds in business history. The ups and downs of the business demonstrate that failures and successes are not permanent, and conventional approaches to strategy are not always enough to create value innovation. Given that the students in ADMN 703 are sharp and have an affinity for its products, Marvel executives have requested an in-depth analysis of its strategy and strategic decision making from these PC seniors. The deliverable is a 4-5 page essay, together with a max of two pages of exhibits (12 font, double spaced). The objective of the analysis is to understand competitive strategy, particularly the difference between red ocean (competing in an existing market) and blue ocean (creating uncontested new market spaces) strategies. An understanding of the requirements to change is a critical part of the deliverable Key Questions and Requirements for the Executive Summary and Class Discussion 1. What was Marvel’s original strategy in 1939? Describe one evolution of this strategy and the current strategy? 2. What were the most important driving forces in Marvel’s history? How did these affect strategy development? 3. What are the key differences in executing a red ocean and blue ocean strategies? 4. Which one of the five generic competitive strategies discussed in Chapter 5 most closely approximates one of Marvel’s successful competitive approach? Why? 5. What does a SWOT of Marvel look like? Prepare a SWOT. 6. What is the difference between value extraction and value innovation? What is the financial implication of each? Identify examples of each in Marvel’s history? 7. What issues currently confront the company? 8. How did Marvel align its values, people and profits for success in its blue ocean? 9. What clear and specific recommendations would you make to Marvel to sustain/accelerate the company’s growth and financial performance? 10. What are the key lessons learned from Marvel’s history that are most appropriate for strategy development, decision making and execution?



Excellent job, received an A+ (96) on the paper. Thank you so much.


On time and beyond the work I expected. Communication is fast and amazing, this is the only writing service I will be using.

Consider Your Assignments Done

“All my friends and I are getting help from eliteacademicresearch. It’s every college student’s best kept secret!”

Jermaine Byrant

“I was apprehensive at first. But I must say it was a great experience and well worth the price. I got an A!”

Nicole Johnson
Finance & Economics

See Why Our Clients Hire Us Again And Again!


Avg Rating


Elite Academic Research Promises You:

Always on Time

If we are a minute late, the work is on us – it’s free!


If the work we produce contains plagiarism we’ll pay out a £5,000 guarantee.


Providing quality work is core to our beliefs, which is why we will strive to give you exactly that, and more!

Written to Standard

All of our assignments go through a stringent quality checking process from start to finish.

Success Guarantee

When you order form the best, some of your greatest problems as a student are solved!





What our customers say

Writer provided excellent layout and research assistance I needed in order to create my own essay.
Great service fast and friendly. Have used the team more than once for assistance with work of a high standard. Communications have been faultless and everything arriving by promised time line. Will definitely use again ! 5 star
error: Content is protected !!