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Internal Communication Memo

Guidelines: 

Communication with stakeholders outside of an organization is typically the primary target of communication, but equally important are the internal stakeholders to ensure all information is accurate and timely. 

 

Prompt: For this scenario, you are to choose a for-profit corporation/business and imagine yourself as the CEO. Rumors regarding a reduction in workforce due to low sales and budgetary constraints have arisen and the time has come for you to address them. 

In order to do so, you will need to compose an internal communication memo for your employees to squelch the rumors and bring light to the situation. Your communication should serve to create transparency and awareness, calm fears, alleviate tension, and elevate employee morale. 

 

The memo should be easily transferrable to the digital environment with ease of sharing via email and posting to the corporate intranet site. 

 

Consider the following critical elements as you compose your submission: 

  • How does your memo  use  strategic communication practices  to deliver a memo with  a specific purpose? 
  • How does your use of strategic communication analysis help to provide a message for an internal audience?
  • The formatting structure of your memo and the ability for the memo to be transferred into the digital environment 

 

  • Guidelines for Submission: The memo must address the practice of contemporary communication and proper mass media format, and be double-spaced with 12-point Times New Roman font and one-inch margins. Use APA style for citations.

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internal communication memo

Instructions

Select a corporate/business (for-profit) environment. Create a strategic internal communication memo to employees in response to mounting internal rumors as described in the provided scenario. Integrate transparency and awareness to calm fears, alleviate tension, and elevate employee morale. Review the module resources and other online examples of strategic best practices by respected communication professionals. This milestone will allow you to demonstrate your ability to manipulate innovative communication efforts for disinterested and despondent audience members in support of a real world scenario as outlined in the Final Project I: Visual Strategic Communication Portfolio.

GUIDELINES ATTACHED

Textbook: Managerial communication: Strategies and applications, Chapter 7

Blog Article: 8 Ways to Communicate Change to Employees
This Limeade Marketing blog article outlines eight ways to deliver effective communications with employees during change.

Article: HR Best Practices During Organizational Change
This article by the American Management Association discusses the process of communicating change to employees through a shared vision, an outline of the change, and a timeline for the change to occur.

Webpage: Sample Memo
This sample memo from the Purdue Online Writing Lab provides students with the standard format of a workplace memo.

PDF: How the Fundamentals Have Evolved and the Best Adapt
This 2013¬–2014 study and report by Towers Watson provides research regarding change management for organizations, the implementation of effective workplace communications, and the power of creating a culture of community and information sharing.

Video: Julian Treasure: 5 Ways to Listen Better (cc) (7:50)
This TED Talk features renowned sound consultant Julian Treasure and explains the ways to increase listening skills and how to respond effectively to others as you listen.

Video: Employee Communication at Starbucks (cc) (4:02)
This video explains the processes utilized at Starbucks to provide genuine and transparent dialogue with employees and to support employees during a transition in leadership.

Video: Steve Jobs Talks About Managing People (cc) (2:26)
This brief video clip features Steve Jobs and explains the Apple environment of employee engagement and communication exchange.

Article: Difference between Monologic and Dialogic Communication
This article summarizes the key attributes of monologic versus dialogic communication.

Reviews


Anonymous

Excellent job, received an A+ (96) on the paper. Thank you so much.

Anonymous

On time and beyond the work I expected. Communication is fast and amazing, this is the only writing service I will be using.

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