McDonald’s serves more than 64 million customers on a daily basis and is the world’s leading fast-food restaurant. Founded by Ray Kroc back in the year 1955, the company has its headquarters in the United States (HYPERLINK “http://www.businessweek.com/authors/334-ben-steverman”Steverman, 2010). While the idea of the fast food was Ray’s the McDonalds hamburger chain store was initiated by Maurice McDonald and Richard, who then gave Ray the rights. Majority of its restaurants that are running in the world today are as a result of incorporation, franchise, or through affiliation with the mother company.
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