Quantitative Methods in Communication

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Quantitative Methods in Communication

The article seeks to look into the book ‘quantitative methods in communication’ and it is basically an interpretation of what the book means. The book is majorly focused on social justice issues and the manner in which quantitative methods can be used to come up with results and explanations for the different phenomena in the area of social justice. However, the article presents the complexity of which the book which is being analyzed and summarized presents. The article clearly states that it is very difficult for those in the introductory phases of research methods to understand the concepts that the book presents since they are complex and advanced and therefore preferable for those higher in learning either in graduate level or post undergraduate.

The book is summarized as of consisting of 12 chapters and each of them presents the social justice frame of the book. Basically, the book which is summarized in the article provides a very good opportunity for anyone to learn about research methods in the context of social justice issues. The book therefore presents the value of quantitative research when it comes to social justice issues. The article summarizes and presents the study of another book therefore there isn’t a specific scale used as even the book presents the manner in which the study should be carried out. The major point of confusion is how social justice research is taken totally as quantitative research whereas qualitative research can also apply perfectly towards it.

Reference

Scharrer, E., & Ramasubramanian, S. (2021). Quantitative Research Methods in Communication: The Power of Numbers for Social Justice. Routledge. https://doi.org/10.4324/9781003091653