Market Orientation: Antecedents and Consequences- Jaworski, Bernard J., Kohli, Ajay K., Journal of Marketing, July. 1993; Vol. 57, Iss. 3, p. 53-70.Paper details:I need a similarity by this topic.Research Articles: Market Orientation: Antecedents and Consequences- Jaworski, Bernard J., Kohli, Ajay K., Journal of Marketing, July. 1993; Vol. 57, Iss. 3, p. 53-70.*Additionally, each student will also submit a similar summary on a newer article from the list of Journals below on a similar topic that was published not earlier than 2007-Research Problem-Research Theory-Methodology-Hypotheses-Instruments-Sample-Findings-Implications-Future Research* These are the “A” marketing journals. You must cite articles from these journals.(2007 up)Harvard Business ReviewIndustrial Marketing ManagementJournal of Business ResearchJournal of Consumer Research*Journal of Health Care MarketingJournal of International Business StudiesJournal of MacromarketingJournal of Marketing*Journal of Marketing Research*Journal of Product Innovation ManagementJournal of Strategic ManagementJournal of the Academy of Marketing Science*Long Range PlanningManagement International ReviewSloan Management ReviewStrategic Management Journal
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Market Orientation: Antecedents and Consequences- Jaworski, Bernard J., Kohli, Ajay K., Journal of Marketing, July. 1993; Vol. 57, Iss. 3, p. 53-70.
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