Individual Strategy Memo about senator ted cruz

Order Description

Individual Strategy Memo:

The strategy memo is a briefing paper, written by a staff member (me the student) to the person you will be representing at the roundtable (senator ted cruz), analyzing the politics of the position that this person should take and also recommending particular tactics and strategy. Its purpose is to think strategically for your boss. The choices your boss makes — in terms of both style and substance — will depend on your assessment of the likely success of each option, but it will also depend on what goals your boss is trying to achieve from his position on the issue. Greenpeace, for example, wants to spotlight attention to environmental issues, while also maintaining or increasing its high-profile and membership internationally. While it is broadly against genetically modified foods, each decision about Greenpeace’s specific policy position and political strategy has implications for its potential supporters or coalition partners. How should it intervene in a particular issue, such as the Swiss referendum against genetic modification? Would it be better to use very theatrical protest actions, or to adopt a more compromising stance? Would particular frames be more resonant than others? Are there particular sympathetic coalition partners? The memo also has to take into consideration the kinds of opposition that may emerge, for example from the biotechnology industry. Should you try to adopt a position that may be more amenable to the biotech industry but may violate your core values? Is there a way to maintain your core values while still developing a strategy that will stand up to the strength, power, and money of pro-GMO groups?

Your paper should include a statement of goals, an analysis of the political environment (other stakeholders, venues, frames as well as your own organization’s resources), specific strategic recommendations (including the pros and cons), and a description of how your position and the tactics you’re advocating will contribute to your organization’s goals. You should also include the political reasoning for adopting the strategy (ies) you’ve chosen, the allies and the opposition that you anticipate (in terms of their arguments and political strategies.)

This memo should help you to think through the elements of a good political analysis: to define problems specifically, identify relevant actors and their various goals, specify an audience, and propose a strategy to accomplish your own goals. It should also help you to evaluate the advantages and disadvantages of particular strategies: to assess alternatives, to meet likely attacks, and to anticipate the repercussions of your actions. As with the research memo, you do not need to cite the class readings directly, but making use of the ideas in relevant sections of the course will improve your paper.

The page limit is 7 pages, double-spaced, normal fonts, not including references. Ingenuity in stretching the page limit will not be rewarded.

Preparing the document for submission

1. Put the document into the “Strategy Memo” folder.

2. Put your name on the paper.

Executive Summary: Strategic Plan Part-3STR/GM 581University of PhoenixExecutive Summary: Strategic Plan Part-3Executive Summary

METRO GROUP is an international retailing company with Head quarter in Düsseldorf, Germany, is one of the world’s leading retail and wholesale companies in the world. The company has over 280,000 employees in 180 nations around the world with over 2,200 outlets in 32 countries in Europe, Africa and Asia. The company wants to expand its operation in Canada; To gain competitive advantage in the new market, Metro Group has to ensure that it manages its core business in a sustainable manner, providing exceptional customer service and producing world-class products that are difficult to imitate will give a competitive advantage against other competitors in the market.

Business/Product or Service

METRO GROUP deals with private and commercial clienteles in a wide-ranging array of services in cash & carry and in retail. With their specific offers designed to meet the growing demands of customers, METRO GROUP’s sales brands have become individual retail brands in many ways. A significant establishment of customer orientation will symbolizes a key component of the new Retail strategy. For this reason, the company has conducted a thorough customer satisfaction analysis. METRO GROUP can target customer groups including “young families”, “best agers”, “smart budget family” and “traditional hoarder”. Based on these insights, Retail can address all customers with a more compelling and targeted approach in Canada. Real is committed to ensuring that its customers find exactly what they require for their personal needs when they shop in a Real hypermarket. As this also includes an excellent price-performance ratio, Retail has lowered the prices of its key customer groups’ preferred products.

The Market

The Business Concept of METRO GROUP is to create brand articles and strong private labels guarantee a high-quality product line in both the food and non-food segments. Canada represents a bounty of untapped potential, 14 square feet per person in Canada. The Canadian market as a whole is relatively under-served, and growing medium-to-large, with a strong Canadian currency and shopping Centre sales averaging $580 per square foot in Canada, there are opportunities for retailers and investor owners alike. METRO GROUP can quickly and easily capture some of the market through acquisition rather than store-by-store expansion. With the Canadian retail sector pushing forward at a sustainably healthy rate, demand for space in shopping centers and street fronts will continue to get tighter, with a resultant increase in lease rates particularly in growing urban markets (Municipal Growth Stars in Canada.). Because the company will need greater numbers of stores to maintain economies of scale entering Canada, buying a chain with similar location and size preferences has many advantages for METRO GROUP.

Competition

One of METRO GROUP biggest competitors for the expansion in Canada is Wal-Mart, and they will always have to face Target once they start operations in spring of 2013 (Huffington post). The company’s advantage is that it sells high quality goods and brands and using cost reduction strategy will give METRO GROUP a competitive edge in the market in Canada.

Risk/Opportunity

The objective of conducting a risk management plan for METRO GROUP in drive to expand in Canada is to increase the probability and impact of positive events, and decrease the probability and impact of negative events that would happen throughout the life span of the company (Pearce & Robinson, 2011). A risk breakdown structure will be implemented to help break down the risks associated with the METRO GROUP in Canada. The company will be creating a decision tree diagram to help the business make decision between alternative capital strategies.

Conclusion

How and why firms outperform each other goes to the heart of strategic management, understanding various strategies, how to formulate and deploy them will allow METRO GROUP to enjoy superior performance and improve its competitive position. The firm that chooses a concentrated growth strategy directs its resources to the profitable growth of a narrowly defined product and market, focusing on a dominant technology (Pearce and Robinson, 2011). However, there are always drawbacks to each strategy the company will try to implement. Thus, the sustainability of METRO GROUP advantages will always be challenging, because there will be replications or replacement by new or existing competitors.

References:

http://www.metrogroup.de/internet/site/metrogroup/node/10781/Len/index.html

Pearce, J. A., II, & Robinson, R. B., Jr. (2009). Strategic management: Formulation, implementation, and control (11th ed.). New York, New York: McGraw-Hill.

Yip, G. S. (2003). Total global strategy II (2nd ed.). New Jersey: Prentice Hall.

Mintzberg, H., Lampel, J., Quinn, J. B., & Ghoshal, S. (2003). The strategy process: Concepts, contexts, cases (4th ed.). New Jersey: Pearson-Prentice Hall.

https://www.bea.gov/scb/account_articles/international/1097srv/maintext.htm

http://www.statcan.gc.ca/daily-quotidien/080522/dq080522c-eng.htm

In this assignment, you will select a program, quality improvement initiative, or other project from your place of employment. Assume you are presenting this program to the board for approval of funding. Write an executive summary (850-1,000 words) to present to the board, from which they will make their decision to fund your program or project. The summary should include:

1. The purpose of the program or project.
2. The target population or audience.
3. The benefits of the program or project
4. The cost or budget justification.
5. The basis upon which the program or project will be evaluated.

Share your written proposal with your manager, supervisor or other colleague in a formal leadership position within a health care organization. Request their feedback using the following questions as prompts:

1. Do you believe the proposal would be approved if formally proposed?
2. What are some strengths and weaknesses of the proposal?

Submit the written proposal along with the “Executive Summary Feedback Form.”

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.

NRS451V. ExecutiveSummaryFeedbackForm_2-24-24.doc

                                                            Grading Rubrics

Executive Summary