Topic Discussions

Apple Company

Discussion 3

The Apple competitors in the business the greater they may review the whole market. They can constantly create mobile inventions, quality products and compatible apps to establish loyal customers. In my view Apple, will rise to outdo other competitors in the market. They are familiar with new technologies and product quality. This will enable satisfaction from their consumers hence making Apple unique to the market. For example, when Apple produced iPod it had an immediate gain over iTunes company since it was capable of satisfying the consumers desires to keep voluminous songs in the device (Porter, 2008).

In my opinion Apples competitors will try to create superior brands that contain accessories and programs not offered by Apple. When they create a brand that individual requires but may not be provided by Apple, which is where they may begin to rise up. These will challenge apple to invent the best brand. Apple has the best technology innovations than the competitors. Most customers prefer Apples products than the competitors ‘ products. Example being iPhone is preferred than the android phones by the buyers. The quality is preferred despite of the high prices.

ReferencesPorter, M. E. (2008). Competitive advantage: Creating and sustaining superior performance. New York: Free Press.