In this discussion, you will further your knowledge of strategic development by:
Researching data sources in order to frame the firm’s strategy.
Thinking and communicating strategically.
Applying critical reading skills to promote dialog.
Describe the strategy of the firm you selected for your project, using the strategy model in Figure 1.4: Describing Dyson’s strategy, on page 20 ofFoundations in Strategy, as a guide to frame the strategy description from the following two perspectives:
First, the static perspective:
Where is the firm competing? What is the product? What are the firm’s vertical and geographical scopes?
How is the firm competing? What is the basis for the firm’s competitive advantage?
Second, the dynamic perspective—the firm’s preparation for the future:
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