Marketing is an area which I am interested in and in this area of business the importance of communication is very important as it helps those within this field to communicate properly and make sure that whatever they are advancing and bringing to the market is fully accepted. Therefore it is a core part of business marketing and it comprises of the role of character as well as the role of competency or being competent in making sure that the success of marking it attained and made possible. These two are very essential in ensuring credibility is attained in written form within businesses since a person’s character as well as how they put down the message determines how this message is perceived and if it goes into making the organization better by marketing it (Raciti, 2010). Therefore character being and very important aspect should be visible through the writing and if the character is perfect then it means that credibility is attained. Character to some extent can be displayed through the level of competency and therefore these are two areas I want to work on very much.
The reason why I want to work on my competency and character is that these two play a very important role in my major which is marketing. Therefore working on them makes it possible for me to be successful in this field and my general career as a marketer. I would work on these two mainly through first of all making my character better in person and therefore this is expected to be passed down to the written communication as I will also practice more about how to be competent in my writing and keep on sharing with professionals in this area for more information and skills.
Therefore the ability to be competent and professional in business written communications is very important and therefore using this I will be able to overcome the issues at my job and make my marketing job better.
Reference
Raciti, M. M., & Dagger, T. S. (2010). Embedding relationship cues in written communication. Journal of Services Marketing.
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