Wal-Mart Technology Growth

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Institution

Wal-Mart Technology Growth

Wal-Mart has more opportunity in the market being part of multinational largest firms offering wide array of products to customers. The products range from pharmaceuticals, groceries, merchandise and other retail chain goods globally. Despite the firm facing more competition from Amazon, it has expanded and grown the market niche in its retail chain in competitive business. Their achievement was based on customer satisfaction, cost strategy leadership and best employees being awarded compensation packages.

Wal-Mart realized that it was facing tough economic competition from Amazon due to its drop size and route density (D’Innocenzio, 2016). This made the company to close and slow their store openings. They decided to invest in store remodels, technology and online efforts for their survival in the market by application of drone concept.

Amazon and Wal-Mart plans to incorporate drone technology in their business. The technology is said to help firms deliver its perishable goods like vegetables and emergency products on time. This will enhance their presence in market despite of them being far off technologically from their competitors (D’Innocenzio, 2016). When Federal Aviation administration establishes the rule of widespread commercial application, Wal-Mart will be able to serve U.S population of 70%e being at a distance of five miles away from its stores.

The drone concept seems best to Wal-Mart Company as it will reduce time in comparison with trail application. It will also enhance its electronic tagging process thus penetrating all remote areas for fast delivery on all goods and services ordered. The concept will increase the revenue growth thus making it remain at the top from its competitors.

References

D’Innocenzio, A. (2016). Wal-Mart Looks to Online Sales for Growth. World Report. Retrieved from http://www.usnews.com/news/business/articles/2016-10-06/wal-mart-plans-to-slow-new-store-openings-invest-in-online