Question 1: Identify the firm’s apparent currentmission. Then briefly review the firm’scurrent objectives and strategies. [Please note that you must evaluate the firm’s mission statement.]Mission Statement:Mission StatementEvaluation:Component123456789CompanyCompany Objectives:Company Strategies:Question 2: Outline and discuss the firm’s externalopportunities and threats, using any analytical model(s) you believe arerelevant. [You must analyze the General Environment, Industry Environment, andthe firm’s strategic group to determine this information.]Question 3: Outline and discuss the firm’s internalstrengths and weaknesses using any analytical model(s) you believe arerelevant. [Strengths andweaknesses will include information from the financial analysis.]Question 4: Based on your analysis:a. Revise the firm’s mission and objectives if necessary. b. Develop and discuss corporate and business strategies that yourecommend to achieve the firm’s mission and objectives.Mission and ObjectiveRevisions:Alternative Solutionsor Strategies: [Your SWOT Matrixshould contain your final selection of strategies; that is, you must integratethe “desired” strategies from the Grand Strategy Matrix. You will discuss in detail the top threestrategies in this section.] Strategy 1: [Identify thestrategy and discuss how it will solve the company’s problems or help it reachits goals.]Strategy 2: [Identify the strategy and discuss how it will solve the company’sproblems or help it reach its goals.]Strategy3: [Identify the strategy and discuss how it will solve the company’sproblems or help it reach its goals.]Question 5: Outline and discuss the specific actionsneeded for implementation of your chosen strategy. This should include the following:a. Specific strategies and long-term objectivesin such areas as marketing, human resources, finance, operations, andinformation systems as appropriate.b. Specify specific annual objectives and thepolicies for achieving these objectives, in areas such as marketing, humanresources, finance, operations, and information systems as appropriate.c. Specify the results you can expect,including pro forma financial statements.
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Question 1  Identify the firms apparent currentmission.
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