EXPANSION FOR SENTARA NORFOLK GENERAL HOSPITAL: EXPANDING THE EMERGENCY DEPARTMENT 

Phase I—Introduction: In this section, you will give background on your organization, introduce the project that precipitates the strategic plan, and explain what your assessment tools and approach will be. Your introduction should include the following: A. The mission, vision, value statements, structure, and current community position of the organization

B. The project topic that is the focus of the strategic plan, including the goal(s) of this project

Overview: In this milestone, you will submit the assessment analysis of your project on the organization. Specifically, the following critical elements must be addressed:

I. Phase I—Assessment: In this section, you will explain your assessment tools and approach. Your assessment should include the following: A. An appropriate analysis tool to assess the impact of your project on your organization

B. The effect of internal and external factors on the feasibility and development of the project

C. An assessment of the financial impact of the initiative, including any necessary capital expenditures, necessary fundraising, or potential financial benefits that may result from the initiative.

D. An evaluation of additional resources needed to effectively implement the initiative, including staffing, equipment, technology needs, and so forth

Phase II—Implementation A. Implementation Plan: Provide a comprehensive plan for implementation that includes the following: i. Target area or intended population and established goals

ii. The timeline and implementation milestones of the initiative

iii. Financial impact of the initiative, including any necessary capital expenditures, necessary fundraising, or potential financial benefits

iv. Resources needed to effectively implement the initiative, including staffing, equipment, technology needs, and so forth

v. Compliance with all federal and state regulations relevant to the proposed plan

vi. Potential ethical challenges and formulated plans for monitoring behavior, practices, procedures, and so forth

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Specifically, the following critical elements must be addressed:

II. Phase II—Communication Plan A. Communication and Management Strategy: Your total communication plan should address the strategies and practices you will employ to communicate to the proper stakeholders at the proper times. In this section, you should detail your comprehensive approach for how you will communicate this change and its impact, how you will keep people informed of the project’s progress, and how you will keep people informed of the project’s ongoing results.

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III. Phase III—Evaluation Strategy: This plan for managing and measuring progress and success of your initiative should include the following: A. A discussion of the specific goals and milestones of implementation of the initiative. Lay out your goals in a clear, obtainable fashion to ensure that progress milestones are clear, reasonable, and consistent.

B. Specific definitions of measures of progress toward obtaining the intended goals and a description of the tools that you would use to measure progress. What strategies will be used to measure success, and how will adjustments be made should progress toward these goals fall short or change?

C. How do you intend to collect and analyze information to ascertain stakeholder satisfaction with the initiative? What information will be looked at, and who are the stakeholders that will be considered?

Guidelines for Submission: Your Strategic Plan will be submitted in the form of a presentation. You may use any media to prepare the visuals for your presentation, such as PowerPoint or prezi. You also have the ability to submit presentation speaker notes in place of audio recording, if approved by your instructor. Your Professional Reflection should be submitted in the form of a well-crafted, reflective essay, most likely consisting of 3 pages. For both submission artifacts, you should properly cite research and references in discipline-appropriate format.

The “Possible Indicators of Success” are examples for you and the instructor of the types of concepts to look for to demonstrate proficiency. They are neither exhaustive nor prescriptive, and should be used as guides for illustrating how your capstone embodies the outcome. You must show proficiency in all six (6) outcomes to be successful in the capstone course.