Research the following in Georgia or surrounding area:

• One walk-in clinic, such as urgent care
• One retail clinic in your local grocery store or drug store
• No appointment physician’s office

Write a 12,050- to 12,400-word paper that includes the above centers and aIDresses the following:

• Analyze the changing landscape of the health care system.
  • Differentiate the various places health care is delivered.
• Analyze what impact cultural demographics have on the health care market.
  • Analyze the targeted audience of the clinic or office based on cultural demographics.
  • Analyze the effectiveness of the marketing approach for the clinic or office to various cultures.
  • Analyze the marketing techniques that could be used to improve the marketing within different cultural demographics.
• Differentiate what effect different generations have on the health care market.
• Analyze the targeted audience of the clinic or office based on generational demographics.
  • Differentiate the effectiveness of the marketing approach for the clinic or office to various generations.
  • Differentiate the marketing techniques that could be used to improve the marketing within different generations.
• Analyze the impact of media and social networking on consumer choices