Although there are many vulnerables in our society, these days especially in the fashion industry unreal imagery aggravates and multiples the number of new vulnerables and because of this, marketing practices should be softened and directed for positive purposes in the name of physical and mental health of the society
Thesis: Although there are many ’vulnerables” in our society, these days especially in the fashion industry unreal imagery aggravates and multiples the number of new vulnerables and because of this, marketing practices should be softened and directed for positive purposes in the name of physical and mental health of the society.
1 Introduction to the topic -Mentioning about the case of Mina, a friend of mine who suffered from bulimia and extreme weight loss (statistical evidence might be added in order to make the argument stronger) 2 Introduction- George G. Brenkert, Marketing on Vulnerable from the book 3 Expanding the Argument of George Brenkert about the Vulnerables 4 Defining vulnerables and who are the new vulnerables that Brenkert did not add to his argument 5 Defendable point : George Brenkert is right about his argument about vulnerables however he did not expanded his argument by including the fact that in modeling industry the models and both the majority of the people who are affected by this unreal imagery are also become the vulnerables 6 Suggestions- Giving suggestions about the use of further marketing practices that would not create new vulnerables and not make the companies go out of business (include the concrete evidence-look which companies did it) 7 Referring to the arguments and relating to the thesis statement 8 Ansewring the questions that has been brought up in the
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